Business models

Future Library Project

Talk about the publishing cycle, long-form! Last fall, Margaret Atwood delivered her new novel “Scribbler Moon” to the Future Library Project (, to be read in 100 years after it is printed on some of the thousand tiny new trees that the project has just planted in the forest outside of Oslo, Norway, home of the Future Library. Every year, a new work of art or a new manuscript will be added to the Library — and none of these books will be read before 100 years’ time! The project reminds us that we do not inherit the earth from our parents; we look after our planet for our children. The Future Library project is a promise that we humans will still read books and use the public library in 100 years. Let this optimistic projection prove to be so!

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